From Source: Mashable
Capacity – especially to plan and execute effective marketing strategies – is a big challenge for every small business. In this post, I’ll offer 10 suggestions for how small businesses can supercharge their marketing efforts by leveraging social media. For each suggestion, I will discuss a basic strategy – for those who simply want to get their toes wet, as well as an advanced strategy – for those who want to spend a bit more time and go a bit deeper in their social media marketing efforts. These tips are based on my experience leveraging social media marketing for my company, crowdSPRING.
I suggest you begin by outlining clear goals for your social media marketing efforts and figuring out how you’ll measure success. Once you’ve outlined your goals, let’s look at 10 great ways you can begin to leverage social media for your marketing efforts.
Listropolis' Take:
For many, this list is a 101 on using Social Media to grow a business. We've seen it all before, but like all things Mashable, the list is rock-solid. It's one of those posts you bookmark and read every few months to make sure you're staying on track.
See the List
Related Reading:
Facebook Marketing: An Hour a Day
Living and Learning with New Media: Summary of Findings from the Digital Youth Project (John D. and Catherine T. MacArthur Foundation Reports on Digital Media and Learning)
Blogging Heroes: Interviews with 30 of the World's Top Bloggers
