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Marketing Gone Wrong – 10 Questionable Marketing Attempts

Posted on 22 April 2008 by admin

Most marketing starts out with good intentions, but sometimes, things just go wrong.... really wrong. Below, you'll find videos, pictures, and other forms of marketing that didn't really hit the mark.

#1 - Does Sex Sell? (NSFW)

Most people would agree that sex does in fact sell, but using it to sell real estate? Hmmm.... The video ended up driving tons of traffic to this agent's site, which he used to announce the opening of his new office. Be warned, this video is NOT safe for work.

Source: Ekday

#2 - Has it Really Come to This?

Following in the real estate theme, check out what this agent is doing to earn your business.

#3 - McDonald's - I'd Hit it

mcdonalds ad

Ummm.... Maybe that means something else. In January 2005, McDonalds launched a banner campaign featuring a young man slavering over a double cheeseburger. "Double cheeseburger? I'd hit it. I'm a dollar menu guy," went the ad. Soon after the launch, the ad was pulled, and the McDonalds said their marketing team misunderstood the term. Yeah, that sounds good.

#4 - Microsoft Blue Screen of Death at Windows 98 Conference

I use a Mac, so I absolutely love this (I also have an XP lappie, so put down the flame throwers). Whatever camp you're in, seeing the blue screen pop up during a press conference is just funny - and wrong.

Source: Consumerist

#5 - Sutton Fine Art has a "Big Sale"

Classy joint.... Trashy white-paper sign. It's one step above having a blue light flashing in the story (K-Mart, you know I love you).

Source: Sparkplug9

#6 - Take the Risk

What risk? Risk of infection? Risk of disease? This panic-inducing ad didn't last long.

#7 - Thank you from...... You figure it out

This is email marketing at its best. There's just so much wrong with this email. Click the image for a larger view.

Source: Pauked

#8 - The Ellen Feis Apple Switch ad

Some of you might be big fans of this, and there's no denying Ellen became an internet phenomenon, but truth be told, the ad is not that great. Hey Ellen...try Ctrl + S sometime.

#9 - Honda's Asimo trips

It was so sad. Asimo was trying so hard, and when he fell going up the stairs, he just couldn't get up.

Source: Consumerist

#10 - That's Just Wrong

These aren't necessarily bad marketing pieces, they just happened to be placed in bad locations.

Source: Oddee

Have any others? Tell us about them in the comments.

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  • pay per click
    You are just too good at explaining things! I have found this extremely useful. Please keep us posted.
  • GoneWrong
    Yeah. This one was for real estate and received lots of negative reviews...and yet somehow ended up on UK's Sexy Ads Show. Go figure: http://vimeo.com/13681862
  • Tvman
    All of these are great! Check this logo contest that backfired on a Houston production company :

    http://tvmanonline.com/2010/06...
  • Web-Design-Edinburgh
    I love the
    take the risk one
  • Offshore Company Incorporation
    This is an incisively effective mode of carrying a message across.
  • HRD MBA Pune
    What a nice way to present veritable truths with humour.
  • Homogenizer
    This is entertainment with a moral attached and that makes for good viewing as well as drives the point forth.
  • itaz
    The world has come a long way. First there was a text story with a moral at the end. Now a video...
  • doorknobs
    Funny with a motif and a motive. Truly Aesopian.
  • conservatorydesigners
    These videos do express a profound though in a light-hearted manner.
  • bsmotoring
    The ability to proclaim a profound view-point lightly is the genius of these videos.
  • agriculture
    Excellent videos to watch and the morals at the end are worth learning from.
  • vanroofracks
    Videos with morals make for excellent viewing.
  • Will Glidewell
    Thank you. Very enjoyable and funny.
  • bsmotoring
    The videos were excellent viewing and the moral of the stories reminded me of Aesop.
  • Graham Cox
    Nice funny post. Well it is true that you need the advertisement right to target the people and make them use the product.
  • Tabitha
    the video for #9 is down.
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